Teaching Startup Data Insights Content Creation on Maven

Let me teach you how to build your own insights content in 2024.

Excited to kickoff my first cohort-based insights course with Maven in Q1!

𝗪𝗵𝘆 𝗯𝘂𝗶𝗹𝗱 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀?

Look - marketing is full of tired channels. There is a limit to how many outbound email nurtures can be sent to a prospect base before they all merge into a single, formless stream of ignorable shouting.

Insights gives your business a reason to be part of the conversation beyond the specifics of your product. At scale, you answer the questions of your audience with evidence and build trust before a sales conversation ever begins.

Also - don't ignore the personal benefits. Marketers with insights skills become invaluable to the company's GTM efforts (and yes, your social following is going to grow fast).

𝗪𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝘆𝗼𝘂 𝗹𝗲𝗮𝗿𝗻?

So many things.

• The details of creating data graphics - from idea to data visualization to design.

• How to layer data into your existing channels, from newsletters to virtual events.

• What to do with all the inbound podcast requests and inquiries from major publications you're sure to receive.

Hit the link in comments (also in the graphic) to be notified when enrollment is open—and tell me what would be most helpful to you as we build this together!

#insights #data #gotomarket #marketing #brand