Netflix dropped a cool new dataset yesterday showing exactly which shows drive viewing on the platform.
It's called What We Watched: A Netflix Engagement Report.
Covers 18,000+ shows and movies which collectively got viewed for over 100 billion hours.
The report got picked up in Ben Thompson's Stratechery newsletter (an absolute must-read for everyone in tech). Ben commented on how this data is just another example of the power-law scaling that dominates the Internet.
So had to take a quick pause from startup data and chart it.
89% of titles (shows & movies) on the service get less than 10 million hours of viewing.
11% of titles were watched between 10 and 99 million hours
0.5% were watched 100M hours or more
10 million hours may seems like a lot, but with ~250 million global subscribers on Netflix it's really quite a small figure.
Consistent creation with the hopes that 1 in 10 hits big—works for LinkedIn, works on Netflix.
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